CRM Manager

CRM Manager


Hey! This is the YouHodler team. Since 2018, we have successfully developed the world’s best web3 finance product: a place where classic money and crypto assets coexist. We are one of the leading companies in the Crypto Valley Association (Switzerland) and one of the best financial apps in Europe.

We plan to open many new products and directions in 2024, so we are strengthening our product and marketing teams. We are looking for an experienced and proactive CRM Manager to join our marketing team. In this role, you will be responsible for creating, implementing and optimizing marketing 


  • Develop and execute omnichannel marketing campaigns, including email, push, SMS notifications, stories and in-app messages
  • Build automated retention and reactivation flows
  • Monitor and analyze campaign performance, derive insights, and report findings to stakeholders
  • Conduct A/B testing and other experiments to continuously improve communication effectiveness and customer experience
  • Analyze market trends and customer insights
  • Launch retention promo campaigns, craft compelling promotional messages
  • Collaborate with cross-functional teams to ensure marketing automation efforts align with overall business objectives
  • Stay up-to-date with fintech industry trends and competitor activities


  • Proven experience as a CRM Manager or similar role
  • Expertise in using marketing automation platforms (e.g., Customer.io, Braze, HubSpot, Marketo, Getresponse) and product analysis tools (e.g., Mixpanel, Amplitude)
  • Excellent copywriting skills
  • Hands-on experience in building/modifying email templates with HTML and CSS.
  • Exceptional written and verbal communication skills
  • Fluent in professional English
  • Excellent organizational and project management skills, capable of managing multiple projects simultaneously
  • A creative mindset with a keen eye for detail
Send your CV to hr@youhodler.com. Email title = Job title.

Why Work
With Us?

Competitive Compensation

We want to keep our team motivated and we pay more than our competitors. Salaries are always supplemented by a bonus tied to corporate and personal performance.

Relocation Options

If you want to work offline you can choose one of our offices to relocate. We will give you an invitation, official residence permit and other necessary requirements.

Offline meetups

Twice-annually we come together for an all-team retreat that includes activities like skiing, sailing and rock climbing. We love to have fun together.

Professional Growth

Work within a team of motivated people with extensive and constatly growing experience in FinTech & banking, online-trading, blockchain.

Work from Anywhere

We started in 2018 as a remote team. During the COVID pandemic, it become one of our key competitive advantages. We love remote work and we know how to stay motivated.

Flexible Vacation

We work 5/2, 365 days of the year. But Instead of the official holidays in your country, we give you 6 total weeks of vacation time. Only you decide when you have holidays.

We help people to stop passive "hodling" and use crypto assets right here, right now.

Our Mission

Our mission is to properly integrate cryptocurrency into the financial system so that everyone recognizes and utilizes the benefits of crypto as an integral part of the global economy.

Our Vision

Our vision is to build a customer-centric bank that supports the coexistence of crypto and fiat for the benefit of people while respecting traditional finance, and legitimately integrating modern financial solutions.

Building bridges for crypto. Not walls.

Blockchain is not a revolution, but a logical evolutionary step in the development of the financial industry.
Crypto is just another evolutionary step after credit cards and contactless payments as well as an opportunity for further development of money transferring networks and protocols.
Crypto offers another convenient form of storing, transfering and managing assets. In some cases, crypto is another intriguing asset class.

Didn’t find a job
for you?

If you have something to offer for our growing business and team, feel free to send a message to hr@youhodler.com
Send us a Message
YouHodler logo